--- title: Marketing Blog | EMM Group | Team Capability Building description: Team Capability Building | --- [![EMM Group](https://www.emmgroup.net/hs-fs/file-2311011665-png/Image/footer-logo.png "EMM Group")](https://www.emmgroup.net/) [![emm-logo](https://www.emmgroup.net/hs-fs/file-2307397408-png/Image/emm-logo.png?t=1421234629686)](https://www.emmgroup.net/) # Insights Blog #### EMM Group regularly publishes content on issues that affect today’s marketers and business leaders. #### EMM Group can keep you up-to-date on the most pressing issues facing marketers today. We invite you to [subscribe to follow our Insights Blog and receive our monthly newsletter.](https://www.emmgroup.net/insights#lcform) - [annual planning (2)](https://www.emmgroup.net/insights/topic/annual-planning) - [Custom Marketing Framework (46)](https://www.emmgroup.net/insights/topic/custom-marketing-framework) - [Customer Experience Design (35)](https://www.emmgroup.net/insights/topic/customer-experience-design) - [Customer Segmentation (7)](https://www.emmgroup.net/insights/topic/customer-segmentation) - [Go-To-Market (12)](https://www.emmgroup.net/insights/topic/go-to-market) - [Market and Data Analysis (24)](https://www.emmgroup.net/insights/topic/market-and-data-analysis) - [Newsletter (13)](https://www.emmgroup.net/insights/topic/newsletter) - [Sales and Marketing Training (4)](https://www.emmgroup.net/insights/topic/sales-and-marketing-training) - [Team Capability Building (14)](https://www.emmgroup.net/insights/topic/team-capability-building) - [Value Based Pricing (25)](https://www.emmgroup.net/insights/topic/value-based-pricing) - [Webinars (4)](https://www.emmgroup.net/insights/topic/webinars) - [White Papers (7)](https://www.emmgroup.net/insights/topic/white-papers) [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building), [annual planning](https://www.emmgroup.net/insights/topic/annual-planning) October 17, 2017 ## [What is your marketing plan for 2018?](https://www.emmgroup.net/insights/are-you-prepared-to-start-your-2018-annual-marketing-plan-0) October 17, 2017 / by [Sat Duggal](https://www.emmgroup.net/insights/author/sat-duggal) […] [Read More](https://www.emmgroup.net/insights/are-you-prepared-to-start-your-2018-annual-marketing-plan-0) Keywords: [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building), [annual planning](https://www.emmgroup.net/insights/topic/annual-planning) [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) June 07, 2016 ## [Visa’s Ben Sharp Talks Marketing Skills Development and Sales Enablement (Part 2)](https://www.emmgroup.net/insights/visas-ben-sharp-talks-marketing-skills-development-and-sales-enablement-part-2) June 07, 2016 / by [EMM Group](https://www.emmgroup.net/insights/author/emm-group) We recently had the chance to sit down with [Ben Sharp](https://www.linkedin.com/in/bensharp), of Visa’s Digital Transformation team, to discuss his passion for marketing. In the [previous post](https://www.emmgroup.net/insights/visas-ben-sharp-talks-marketing-skills-development-and-sales-enablement-part-1), Ben discussed the skills marketers are lacking in today’s business environment, where marketers should focus when it comes to developing their own marketers, and what Visa does to develop those skills. This is the second part of a two-part series. […] [Read More](https://www.emmgroup.net/insights/visas-ben-sharp-talks-marketing-skills-development-and-sales-enablement-part-2) Keywords: [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building), [annual planning](https://www.emmgroup.net/insights/topic/annual-planning) May 17, 2016 ## [Are You Prepared to Start Your 2017 Annual Marketing Plan?](https://www.emmgroup.net/insights/are-you-prepared-to-start-your-2017-annual-marketing-plan) May 17, 2016 / by [Sat Duggal](https://www.emmgroup.net/insights/author/sat-duggal) That may seem an odd question for the middle of May, but it’s definitely an important one to answer.  And it’s not just a matter of getting this vital task “out of the way.” […] [Read More](https://www.emmgroup.net/insights/are-you-prepared-to-start-your-2017-annual-marketing-plan) Keywords: [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building), [annual planning](https://www.emmgroup.net/insights/topic/annual-planning) [Value Based Pricing](https://www.emmgroup.net/insights/topic/value-based-pricing), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) April 27, 2016 ## [3 Ways to Enhance Your Value Proposition](https://www.emmgroup.net/insights/3-ways-to-enhance-your-value-proposition) April 27, 2016 / by [Sat Duggal](https://www.emmgroup.net/insights/author/sat-duggal) We regularly help our clients develop value propositions for their brands and products. Simply stated, a value proposition is a promise that articulates why a customer should buy from you. But, as any seasoned marketer will tell you, there’s nothing simple about it. […] [Read More](https://www.emmgroup.net/insights/3-ways-to-enhance-your-value-proposition) Keywords: [Value Based Pricing](https://www.emmgroup.net/insights/topic/value-based-pricing), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) February 24, 2016 ## [The Role of the Journey Map in Customer Experience – Part Three](https://www.emmgroup.net/insights/the-role-of-the-journey-map-in-customer-experience-part-three) February 24, 2016 / by [Brenna Neal](https://www.emmgroup.net/insights/author/brenna-neal) *This is the third in a 3-part blog series covering the role of the customer decision journey map in designing the optimal customer experience and how modern companies can stay on top of this dynamic and vital tool for marketing excellence. Part 1 can be read [here](https://www.emmgroup.net/insights/the-role-of-the-journey-map-in-customer-experience-part-one) and Part 2 is [here](https://www.emmgroup.net/insights/the-role-of-the-journey-map-in-customer-experience-part-two).* […] [Read More](https://www.emmgroup.net/insights/the-role-of-the-journey-map-in-customer-experience-part-three) Keywords: [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) January 26, 2016 ## [Why is Change Management Vital to Commercial Excellence?](https://www.emmgroup.net/insights/why-is-change-management-vital-to-commercial-excellence) January 26, 2016 / by [EMM Group](https://www.emmgroup.net/insights/author/emm-group) [Change management](https://www.emmgroup.net/change-management) is one of the most important factors in nearly every strategic marketing consultation we undertake, yet it is often the least valued by the client. We know this because if there’s a budget or resource crunch after the program has begun – change management is *always* the part that gets de-emphasized. […] [Read More](https://www.emmgroup.net/insights/why-is-change-management-vital-to-commercial-excellence) Keywords: [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) January 12, 2016 ## [A Marketer's New Year's Resolution - Resist Internal Focus](https://www.emmgroup.net/insights/a-marketers-new-years-resolution-to-fight-internal-focus) January 12, 2016 / by [Rajat Kapur](https://www.emmgroup.net/insights/author/rajat-kapur) ![Customer_Focus.jpg](https://www.emmgroup.net/hs-fs/hubfs/Image/Customer_Focus.jpg?width=221&name=Customer_Focus.jpg "Customer_Focus.jpg")One of the toughest jobs a successful marketer faces is driving a culture of customer-focus inside their organization. During [periods of change](https://www.emmgroup.net/change-management) - such as internal re-orgs, mergers, acquisitions, or similar turmoil - this challenge can be amplified.  The calendar has hit January; many of our clients face higher than normal organizational chaos, so a call for added focus may be more appropriate than ever. […] [Read More](https://www.emmgroup.net/insights/a-marketers-new-years-resolution-to-fight-internal-focus) Keywords: [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [Go-To-Market](https://www.emmgroup.net/insights/topic/go-to-market), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) January 05, 2016 ## [Is 2016 the Year Marketing Gets a Seat at the Adult Table?](https://www.emmgroup.net/insights/is-2016-the-year-marketing-gets-a-seat-at-the-adult-table) January 05, 2016 / by [EMM Group](https://www.emmgroup.net/insights/author/emm-group) Do you remember what it was like when you were a little kid going to a family dinner for a special occasion? All the adults got to sit around the big dining room table talking, laughing, and clinking glasses while you and a couple of your cousins were stuck at “the kiddie table.” […] [Read More](https://www.emmgroup.net/insights/is-2016-the-year-marketing-gets-a-seat-at-the-adult-table) Keywords: [Go-To-Market](https://www.emmgroup.net/insights/topic/go-to-market), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [Custom Marketing Framework](https://www.emmgroup.net/insights/topic/custom-marketing-framework), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) November 17, 2015 ## [It's Time to Think About Planning for Marketing Success in 2016](https://www.emmgroup.net/insights/its-time-to-think-about-planning-for-marketing-success-in-2016) November 17, 2015 / by [EMM Group](https://www.emmgroup.net/insights/author/emm-group) As 2015 draws to a close, every forward-thinking business is already focusing on planning ahead for 2016 and ensuring that next year's marketing efforts are even more effective and profitable than this year's. […] [Read More](https://www.emmgroup.net/insights/its-time-to-think-about-planning-for-marketing-success-in-2016) Keywords: [Custom Marketing Framework](https://www.emmgroup.net/insights/topic/custom-marketing-framework), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [Custom Marketing Framework](https://www.emmgroup.net/insights/topic/custom-marketing-framework), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) May 28, 2015 ## [How Often Are You Delivering On Your Brand Promise?](https://www.emmgroup.net/insights/how-often-are-you-delivering-on-your-brand-promise) May 28, 2015 / by [EMM Group](https://www.emmgroup.net/insights/author/emm-group) Two weeks ago, we discussed the basics of [defining and delivering on your brand promise](https://www.emmgroup.net/insights/defining-and-delivering-on-your-brand-promise).  To delve a bit deeper into that subject, let’s focus on consistency.  How often are you delivering on that promise? […] [Read More](https://www.emmgroup.net/insights/how-often-are-you-delivering-on-your-brand-promise) Keywords: [Custom Marketing Framework](https://www.emmgroup.net/insights/topic/custom-marketing-framework), [Team Capability Building](https://www.emmgroup.net/insights/topic/team-capability-building) [All posts](https://www.emmgroup.net/insights/all) [Next](https://www.emmgroup.net/insights/topic/team-capability-building/page/2) - - - [Privacy Policy](https://www.emmgroup.net/privacy-policy/) - [Terms of Use](https://www.emmgroup.net/terms-of-use/) - [Case Studies](https://www.emmgroup.net/case-studies/all) [![EMM Group](https://www.emmgroup.net/hs-fs/file-2311011665-png/Image/footer-logo.png "EMM Group")](https://www.emmgroup.net/) © 2020 EMM Group, Inc