Satprit (Sat) Duggal
Satprit is a pioneer and a respected thought leader in marketing-led organic growth and as the co-founder and CEO of EMM Group has led various growth-driving marketing excellence programs for global companies such as GE, DuPont, Kimberly-Clark, Eli Lilly, Microsoft, P&G and Visa. His work in helping GE drive organic growth across its businesses by becoming the Gold Standard of Business Marketing, is emblematic of his contributions in making marketing a strategic growth engine of businesses. His special interests are in the areas of marketing for internal change, customer insights and brand value proposition.
Before coming to the United States in 2000, Satprit was an Asia-based consultant with IBM Global Services and helped clients in the packaged goods and retail industry with their CRM strategies. He values his practitioners experience in brand management and sales at Hindustan Unilever, one of the most respected packaged goods marketing organizations in emerging markets. He was involved in multiple sales and marketing responsibilities across the personal care and food categories.
Satprit is a well-respected executive trainer and counselor to business leaders as well as marketers. He has contributed immense thought leadership in the area of marketing-driven growth through books such as ‘The New Marketing Mission” and participation in various industry forums. Satprit is the CEO of EMM Group, a management consulting firm focused on driving organic growth through marketing excellence.
