Anders Hemphill

Anders brings a strong brand management and customer insights background both in the consumer packaged goods and technology industries. Anders worked for The Gillette Company in both marketing research and brand management capacities and with AC Nielsen assisting clients such as Nestle USA, the Clorox Company and Del Monte Foods to better understand retail trends and consumer buying patterns. Anders drove the B2B product launches at two technology startup companies, Anders has worked extensively on the development of best practice processes and marketing knowledge centers for clients in consumer packaged goods, healthcare, pharmaceuticals and the software industry.

In addition to numerous client assignments, Anders had led the development of EMM Group’s knowledge management expertise. His work with The Gillette Company to develop a marketing knowledge center is a significant achievement that has proven to be of enormous value to the client. His holistic approach to knowledge management captures the technical, content, and change management elements that are all critical to the success of such work.

Anders’ brand management background was with The Gillette Company where he helped launch the Oral-B CrossAction toothbrush. Anders also served in a Marketing Research capacity with the company where his knowledge of a broad variety of research methodologies and best practices were refined.

At AC Nielsen, Anders worked with clients such as Clorox, Nestle USA, and Del Monte to establish category management practices and to understand the retail dynamics of their business.

He holds an MBA with a concentration in Finance from Santa Clara University and a BS in both Marketing and Management from Northeastern University.


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